Carhartt, maker of coveralls, overalls, and all the tough work clothes you see on people who know what they're doing with power tools, opened a flagship store in Detroit today. Carhartt's new Midtown Detroit retail outlet on Cass Avenue, occupies former HQ of Cass Motor Sales, a building listed on the National Register of Historic Places. Carhartt's new flagship now will occupy the first floor. The building has three stories and 51,000-square foot of space overall (no pun intended).
Because it's Carhartt, the grand opening eschewed silly scissors and ribbon cutting, instead handing out the sledgehammers. Company execs opened the store by smashing through some drywall with these uber intense work tools. The store will offer 540 items in Carhartt's line of clothing, shoes and other apparel for men, women and kids.
"Today is a remarkable day in Carhartt's history as we celebrate the opening of our flagship store in Detroit where we were established 126 years ago," Mark Valade, Carhartt's CEO told the assembled grand opening crowd today, adding "We are proud to be a part of such a hard-working, industrious community."
Carhartt PR manager Lindy Mueller says that Carhartt's Detroit flagship is the company's 20th retail outlet. The company operates brand stores in in fifteen states, including Michigan. The Detroit retail store is open Monday-Saturday, 11:00 a. to 7:00 pm and Sunday from 11:00 am-5:00 pm.
·Carhartt Returns to Detroit, Midtown Store Opening Soon [Curbed Detroit]